You may have heard the term “copywriter” a few times when researching ways to increase your website’s search engine ranking or grow your social media accounts. Although you may be familiar with the term, you may not know what a copywriter does, and how one...
Hashtags: single words or phrases prefaced with a pound sign. When tapped or clicked, the hashtag acts as a keyword, taking you to a platform’s search function where any and all media with the same tagged word is shown. They are powerful, yet they are...
1. The key to long-term success is strategy Social media marketing is just like more traditional forms of marketing- a good strategy is the key to success. Having a clear strategy and big picture plan not only aligns all of your efforts in the same direction...
We get it, it’s hard to divide up your time and resources between all of the social media marketing platforms and opportunities out there. Twitter gets it too, and to help combat the problem (and potentially earn a little extra ad revenue) the platform has...
Way to go! If you are reading this blog post, it’s likely that you have a blossoming business. Now you may be thinking that it is a perfect time to have someone help you manage your company’s image, voice and brand. While this success is...
Instagram, the app known for making you hungry with delicious food photos, laugh with hilarious memes and feel inspired with amazing videos of the planet’s most beautiful places has quickly become one of the fastest-growing social media sites in the world. Millions of users interact...
Facebook has come a long way from the simple social site first launched back in 2004. What initially began as a website for college students fifteen years ago is now the largest social media platform in the world with over four billion users. It’s not...
